An Advocate, Researcher, Consultant & Strategist.
Always looking for
opportunity
to make a change.
The sustainable way.

This is me
My Ethos: ARCS (Advocacy, Research, Consultancy, Strategy)
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Advocacy: Championing sustainable business and social sustainability to create substantial impacts.
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Research: Employing evidence-based strategies and global perspectives to solve business challenges.
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Consultancy: Providing tailored solutions, informed by cross-sector experience and a deep understanding of diverse global business landscapes.
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Strategy: Developing innovative, long-term plans focused on growth and sustainability, aligning with evolving business needs.
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My ethos is shaped by experiences across 28 countries, with significant engagements in China, New Zealand, Malaysia, and Japan, which enhance my global business acumen.
With over a decade of professional experience, including recognition as a Microsoft BizSpark (Startups) participant, I hold a Master's in Applied Management and a Bachelor of Business in International Business. My globally recognised research on Sustainable Business Model Innovation, downloaded across 6 continents, informs my approach to innovating for business and sustainability.
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Through my ARCS framework, I offer more than just expertise; I bring a unique blend of global insights and innovative thinking, aimed at making a meaningful and competitively advantageous business impact.
Sustainability Strategy Research
Applied Management
Analysis International Business
Innovation Advice
Creative Collaboration

I write about business,
provide resources,
and advise businesses
big and small.
What Sets Me Apart: Holistic Approaches & Practical Expertise
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Solution-Focused: Addressing business challenges with a focus on sustainable innovation, offers comprehensive solutions tailored to modern market dynamics.
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Applied Management Expertise: Specialising in practical solutions with an international perspective, catering to a diverse global clientele.
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My Consultancy: Personalised & Globally Networked
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Network & Foundations: Enriched by a global network of professional experts, ensuring a well-rounded perspective.
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Personalised & Global: Tailored to meet unique challenges, offering personalised service with a global outlook.
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​How I Work: Sustainable, Strategic, & Globally Informed
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Future-Focussed & Creating Shared Value: Integrating sustainability into every business facet empowers organisations to adapt to changes and market trends for resilience and competitive future readiness that is profitable.
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Comprehensive Strategies: Utilising the ARCS framework and leveraging diverse sector experience guides businesses towards sustainable, long-term success.
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Partner With Me: Collaborative Success
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More Than Service: Aiming to be a partner on your path to sustaianbility success.
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Let's Connect: Explore the site and embark on a transformative journey toward long-term success.